“Elegance is the ability to adapt
to all places and circumstances”
“Clothes must not suit you,
you must suit them”
“The fabric must retain its worth,
the body its suppleness and movement its freedom”
“Fashions fade, style is eternal.
Fashion is futile, style isn’t”
Yves Saint Laurent
Contrarily to what one could believe, image is not a concern of the 21st century, promoted by television and magazines.
Starting from the Renaissance, Catherine de Medicis, Queen of France, advised on the colors one must favor or avoid wearing for important encounters in order to guaranty the success of France. As a she was a widow, she was always dressed in black from head to toe, all the while imposing and mastering her image.
Madame de Pompadour, Louis XV’s mistress, who felt abandoned by the latter, created a female entourage and gave them advice on attire, hairdo, colors, make up, manners… in order to maintain control over the King.
Marie Antoinette, as for her, was established minister of fashion, with the help of her counselor Rose de Bertin who stood beside the ladies of the court.
In the 19th century, the French Haute Bourgeoisie resorted to “fashion counselors” in order to match colors according to their fair, rose tinted, golden, warm or tanned complexion, eye or hair color.
Today, more than ever, image has become a essential part of communication. Narimen is a continuity of this long tradition of counsellors and offers her tailor-made services to help you enhance your image.
Société THARWA CLAUDOT
Business Identification Number (Siret): 79434236000011 / RCS: 794 342 360
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